- CRO Central Reservation Office
- CCM Central Channel Management
- LPS Loyalty Program System
- KWS Web Service Interface
- CRM Customer Relationship Management
- RMS Report Management System



Shiji CRS (Central Reservation System) is widely used in high level brand hotel groups and famous national chain hotels. The main function of CRS is collecting guests’ profile and history including loyalty member/ corporate/ transient, booking hotel room directly to PMS from various sales channels including direct channels and distribution channels, setting brand standard SOP, integrating hotel resources to adapt marketing fluctuations.


CRS Strong Points

High compatibility to main technic solution
- Apply to hotel industry standard, integrate with PMS
- Apply to domestic and international channels under OTA protocol standard
- Integrated with Call Center, website, wechat, App
- Integrated with airline system


Six Modules

- CRO Central Reservation Office
- CCM Central Channel Management
- LPS Loyalty Program System
- KWS Web Service Interface
- CRM Customer Relationship Management
- RMS Report Management System


Real time data exchange

- Hotel room status and room rate
- Brand website, Call Center, distribution channels

 

  






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